Magento Development – Build Your e-commerce website with Elitech Systems

Magento, what is it?

Magento is a CMS, i.e. a content management system. This open source solution was created in 2008 by an American publisher and was bought 10 years later by Adobe. Like its competitor PrestaShop, the Magento CMS is intended for the creation of e-commerce sites. Big brands like Ford or HP have created their site under Magento. The main advantages of this CMS are its multi-store and multi-currency functionalities which allow the management of several points of sale within a single back-office, as well as the sale of products internationally. What is more, this solution can be integrated into your entire information system: ERP, CRM, PMI… Powerful, comprehensive and scalable, Magento has become one of the main leaders in the sector.

Magento site creation

Magento is full of features and benefits from an active international community that contributes to its development. Many modules reinforce the power of this e-commerce CMS. Magento can thus adapt to any site creation. The graphic themes are numerous in order to correspond to a wide range of activities, as are the modules mainly oriented towards marketing and merchandising. Magento sites can also be optimized for SEO. For the creation of your Magento site, call on certified experts who will know how to exploit the full potential of a powerful and reliable technical solution.

Magento Expert

To take full advantage of the power of the CMS and all the features of this e-commerce solution, it is better to call on Magento experts. Indeed, Magento, although accessible to all, requires technical skills for the tailor-made development of an e-commerce site. Our team of certified Magento developers will support you from the design of your store to its launch. But also afterwards, to benefit from an up-to-date e-commerce site adapted to the development of your activity, as well as to the evolution of your business.

Your project with Elitech Systems

Share your project with the experts at Elitech Systems. They have full command of CMS and put all their marketing expertise at your service. Through a detailed analysis of your needs, we can develop a site with the necessary features for your online business. We can also integrate your e-commerce site into your company’s information system, for example by connecting it to your ERP.

Our experts also help you take charge of the tool, so that you can administer your contents, your product sheets for example. We also maintain your site: security, update, optimization, fixing bugs… And we also support you in your referencing campaigns, in defining your sales and marketing policy on the internet, in managing your e-reputation, etc.

Contact our Magento experts now for an e-commerce site in your image and meeting your needs. Elitech Systems sends you a free and personalized quote.

Our expertise

• Update your e-commerce
• Create product exports according to stock, category, number of sales, etc.
• Create an XML / CSV or real-time feed for google shopping or marketplaces (Amazon, Cdiscount, Pixmania…).
• Export the orders according to the state in order to calculate the theoretical or real turnover.
• Export customers who have ordered several times this month / this year and show statistics. For example, 12% of customers have placed 2 orders this month, why not send them a personal promo code?
• Produce decision-making dashboards with filter over the period. Yesterday we made x turnover, with 12% of net margin, 5% of logistics, 8% of delivery. This product made 2% of our total margin, why not put it forward?

Our modules

• Best sellers by category over a period of time.
• Automatic relaunch of abandoned carts (by email / sms) with a promo code.
• Highlighting of new products in the category.
• Added a banner indicating the percentage of reduction.
• Addition of rich snippets (stars, price fields, name, stock in Google results) to Magento products and categories.
• Highlighting of new orders (in bold for example).
• Creating a better cache.
• Coupling of Magento to Analytics.

All these developments are delivered in “open-source”, if you have a problem with our agency, another will be able to resume work without problem.

From our experience, we know that the greatest number of requests come from bug fixes, we can help you fix bugs in Magento or your former developer. Here are some common examples:

• Fixed PayPal rounding.
• Wrong language when sending certain mails in multi-lingual configuration.

We can do much more, do not hesitate to leave us a message to describe your Magento development problem in Switzerland.

Website creation

Creating your e-commerce site is the first step in starting your online business. By working with a competent service provider, you will have a structure allowing you to maximize your activity.

When creating your store, there are several parameters to take into account:

• Custom design
• Ease of administration
• Number of products, product categories
• Promotion rules
• Change provider easily

By studying all these factors, we arrive at two solutions:

• Custom development
• Use the Magento CMS

At Elitech Systems, We have chosen the second solution. Magento allows us to quickly create an e-commerce project (which minimizes the cost of creating the site) while maintaining extreme flexibility. 30% of sites in the top million alexa (a traffic estimator) use this CMS. You have plenty to see coming. To compare, Prestashop is not present.

It is very easy to combine Magento with an ERP or a CRM to boost your productivity, you will have access to a complete tool.

For this price, you will have a site completely configured in French. For multilingual projects, the price starts at € 25,000 depending on the scope of the project.

Magento installation

Installing Magento is a crucial step in the life of your e-commerce, installing Magento is a relatively simple step (you can do it yourself by following the tutorial on the link a little earlier) however this CMS requires a basic configuration in order to improve performance or even referencing.

These steps take very little time on a new online store. On the other hand, if you have an e-commerce with a few thousand products, it may take a few weeks to correct everything and the impact will be visible online only a few months later. So it’s a huge waste of time.

Whether you want to build your store yourself or do not have the budget to hire a professional is understandable but you should at least ask for the installation plus the configuration so as not to pay for a long time for errors. beginner.

We can do an installation + configuration allowing to go far enough (ready for the multi-store) from 1,200 € HT, do not hesitate to ask us for a quote for more details.

E-commerce performance optimization

Optimizing the technical performance of your e-commerce is a crucial step. According to Amazon, 100 ms more load is 1% less sale. Here is the output rate as a function of loading time:

Exit rate / loading time We see that the curve is roughly linear, so you have to make your site faster. And this thanks to two poles of optimization:

The generation time of the page. The download time of the page. The page generation time is the time it takes your server to create the page, it changes depending on your server, the quality of the code and the power of the glass cache.

The download time is quite simply variable depending on your speed.

Here are some optimizations that we can do:

• Code optimization
• Cache creation
• Full page cache on dedicated server
• Reduction in page weight: html, css, javascript & images
• Concatenation of resources
• Deferred loading of unnecessary resources
• These optimizations allow you to have a good Page Speed ​​score, a Google tool allowing you to have a note on the speed of your website.